Christmas Marketing Tips: What’s Your Goal?

Christmas is just around the corner, is your business ready? It’s hard to start thinking about snow and holiday mayhem but the sooner you get ready the better you’ll do this season. Of course, to get your share of the Christmas action, you’ll want to pull out all the stops in your marketing. So where do you start? READ MORE

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7 tips to get the creative you really want

It has been said that a good strategy can make up for poor creative, but that good creative can never make up for poor strategy. A very true sentiment to be sure, but if there’s one thing I’ve learned in my 15 years in the marketing biz is that you can talk about strategy as much as you want, but it is the creative that truly sells a strategy to the client and the client to the customer. It’s amazing to see the reaction on a client’s face when they are able to tie in all the countless meetings and strategy sessions with a visible, tangible product. Good or bad, nothing engages and instills a sense of investment in a marketing campaign like the creative.  Read More

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Internet Marketing for Small Businesses

Using social media is no longer an option–it’s practically a requirement for small businesses who want to connect with their customers. While the tools change almost daily, the goal stays the same: interact with customers and create trust. If you’re late to the bandwagon (or just want the latest), check out the link below.

Internet Marketing for Small Businesses

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QR Codes: 25 Marketing Uses

QR codes are a great technology to supercharge the links between the physical world and your online content. Take a look at 4 key mistakes to avoid if using this great technology and walk through 25 ways to use this marketing technology to benefit your business and give great added value to your customers.
QR Codes: 25 Marketing Uses

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14 Powerful Tips for Marketing on Facebook

There is much more to marketing on Facebook than just creating a profile. Keeping your fans engaged is the key. Don’t be a brand, but be a community they love being a part of. You can use the medium of Facebook to increase your customer base as well as retain the ones you have. Check out the great link below!

14 Powerful Tips for Marketing on Facebook

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