Tag Archives: Consumers
Social Media Revolution
Don’t get left in the dust!
The purpose of design in a successful market.
Brand recognition is very important and commonly overlooked. Most people choose products with a common logo and/or the quality of the aesthetics. Using a strong design and tagline tends to stick with consumers. Many new businesses try to avoid spending money on their brand design, when really it should be a priority. Professional designers know [...]
Socially Conscious Marketing
Even prior to the recession, people everywhere were becoming more conscious of world issues and the environment. “Consumers are making buying decisions based on a preference for doing business with organizations and brands that demonstrate an authentic involvement in supporting our communities and our world.” (Hersom, 2010) Understanding how to organize and truly implement a [...]
