Author Archives: Shelly

Good Article on Social Media!

    Social Marketing: a Voice for Your Business Posted on August 2, 2012 by alison http://dukky.com/social-marketing-a-voice-for-your-business/?utm_source=Designer+Social+List&utm_campaign=04a6821977-Social_Voice8_7_2012&utm_mediu Marketing has changed immensely in just a few short years. I know, understatement of the century, right? New technologies are connecting the entire world, and marketers are leaping to take advantage of them. In this environment, social marketing and peer-to-peer marketing [...]

Posted in Marketing | Tagged , , , , , , , , , , , , , , , , , , , | Leave a comment

Being Great: Best Practices allow you to win over your customers

Social media has certainly changed the way people do business today.  It doesn’t seem to matter if you have a product or if you offer a service.  If you aren’t on the web, if someone can’t Google you, then you are probably losing business.  It is the buying cycle that has changed, which in turn [...]

Posted in Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Great Article about today’s consumer buying behavior

Study: Trust, a Prerequisite in Mobile, Social Branding Connected consumers are rather suspicious consumers: They actively sort and prioritize brand information by trust, finds an About.com/Latitude study called “The Trust Factor,” and fully 84% of consumers surveyed reported they will not engage with a brand at all until trust has been established. “Trust is…a prerequisite [...]

Posted in Marketing | Tagged , , , , , , , , , , , , , , , , , , , , | Leave a comment

Side Out Rochester Wins Free Marketing Assessment

Side Out Rochester was the winner of a free marketing assessment from Insty-Prints atthe spring Business After Hours EXTRA!  Chamber of Commerce event held at the Kahler Hotel.  Rachel and Lon Prizler opened Side Out, a gift and sporting goods store, in August of 2011. The store is geared towards the volleyball player and located [...]

Posted in Marketing | Tagged , , , , , , , , , , , , , , , , , , , | Leave a comment

Press Release: Insty-Prints of Rochester Receives Distinguished Dealer Award

Each year Carlson Craft, the nation’s leading wholesale printing company, presents only a few select businesses with this presigious award for outstanding performance and exceptional sales achievements.  Barb Kaus, President of Carlson Craft, congratulated Insty-Prints for outstanding work with the enclosed plaque and this note: “Please accept (this plaque) as a token of our appreciation [...]

Posted in Marketing | Tagged , , , , , , , , , , , | Leave a comment