Tag Archives: Qr Codes
7 tips to get the creative you really want
It has been said that a good strategy can make up for poor creative, but that good creative can never make up for poor strategy. A very true sentiment to be sure, but if there’s one thing I’ve learned in my 15 years in the marketing biz is that you can talk about strategy as [...]
QR Codes: 25 Marketing Uses
QR codes are a great technology to supercharge the links between the physical world and your online content. Take a look at 4 key mistakes to avoid if using this great technology and walk through 25 ways to use this marketing technology to benefit your business and give great added value to your customers. QR [...]
QR Codes
Have you seen these? The QR Code, what in the world is it? The QR Code is a two dimensional symbol that holds information, like websites and email addresses. It carries information in the vertical direction as well as the horizontal, hence the two-dimensional term. By carrying information in both directions, a QR Code can [...]
Media is making direct mail stronger!
Direct mail is dead, social networking and technology has killed traditional direct mail. Don’t bet the farm on it, or your business! Direct mail and new media and technologies have always worked hand in hand. Direct mail was one of the primary ways that we heard about the Internet. (Remember those CD mailers from various [...]
