Tag Archives: Media Platforms
Media is making direct mail stronger!
Direct mail is dead, social networking and technology has killed traditional direct mail. Don’t bet the farm on it, or your business! Direct mail and new media and technologies have always worked hand in hand. Direct mail was one of the primary ways that we heard about the Internet. (Remember those CD mailers from various [...]
Posted in Marketing Also tagged Bet, Business Mail, Business New, Cd Mailers, Different Ways, Dimensional Media, Direct Mail, Direct Marketing, Goller, Invoices, Magnapop, Mail Marketing, Mail Piece, Mail Pieces, Marketers, Media Mail, Purl, Qr Codes, Recession, Ridership, Sent Mail, Sky Rockets, Social Networking, Structural Graphics, There Is A Reason Leave a comment
Social Media ROI?
Whenever social media is mentioned to clients or C-level executives, the first response is how to track ROI. This “Holy Grail” of both marketing and accountability is as elusive as the golden cup in The Last Crusade of Indiana Jones. There are no bullet proof answers here. Social media works differently than traditional marketing, but [...]
Posted in Marketing Also tagged Biz360, Bullet Proof, C Level, Chris Lake, Conten, Content Generation, Facebook, First Response, Followers, Holy Grail, Large Numbers, Mani Karthik, Mary Ellen Slayter, Massive Traffic, Media Marketing, Monthly Period, Radian 6, ROI, ScoutLabs, Social Campaigns, Social Mention, SocialMedia Examiner, Time Period, Traditional Marketing, TweetEffect, Tweetreach, Twitalyzer, Youtube 3 Comments
